Website Growth & CRO Specialist

Your website is your best salesperson, but it isn't doing its job.

I help growth-focused businesses identify exactly where their website is losing them enquiries — and fix it. No ad spend. No full redesign.

Get your Website Growth Review — $129
The problem

It isn't your traffic.

Most businesses invest in their website once and move on. The design looks decent. The content exists. But visitors arrive, look around, and leave without getting in touch.

That is not a traffic problem. It is a website problem. And it does not require a rebuild or a bigger ad budget to fix.

What I do

One focus. One deliverable.

Website Growth Review — $129

A structured review of your website delivered as a written report. What is working, what is not, and what to fix first. Delivered within 48 hours.

CRO Consulting

If the review reveals systemic issues worth addressing together, we can scope a retainer. The review always comes first.

What I look at

A review covers up to nine areas. Which ones I focus on depends on where your site's real problems are — not a fixed checklist applied identically to everyone.

1
First impression and above-the-fold clarity
2
Navigation and user flow
3
Messaging and copy effectiveness
4
Trust signals — proof, credentials, authority
5
Calls to action — placement, language, visibility
6
Lead capture — forms, enquiry mechanisms, friction
7
Mobile and device experience
8
Page speed and technical health
9
Contact journey and closing pathway

Not every site needs attention in all nine. The report focuses on what is actually costing you leads.

Why me

12 years. Enterprise scale. One focus.

I have spent 12 years building and managing websites for enterprise brands across India's leading conglomerates — projects that reached millions of visitors and had to perform, not just exist.

I have seen the same conversion problems appear across industries, company sizes, and budgets. I now run a focused practice doing one thing: helping businesses get more from the website they already have.

One person. No junior handoffs. You work directly with the specialist.
Website Growth Audit
Your Website Is Leaking Leads.
Sample Report · Madhu Nair · Growth. By Design.
14
Total issues
4
Critical
7
Important
3
Structural
No primary CTA above the fold
Contact form has 9 fields
Trust signals below the fold
Mobile nav collapses key pages
No schema markup on service pages
See the work

What a review actually looks like.

Before you pay, see exactly what you get. The sample report shows the structure, the issue categories, the severity system, and the kind of observations the review contains.

Download sample report →
Start here

Get a Website Growth Review.

I spend 2–3 hours going through your website — how it communicates, where it loses visitors, and what to fix first. You get a written report within 48 hours.

No pitch at the end. No retainer pressure. Just an honest read on your site, from someone who has done this at scale.

If you want to continue working together after the review, we can discuss what that looks like.

$129
Request your review
How it works

Three steps.

1

You submit your details

Your website URL and a line on what you are trying to fix. I may come back with a couple of questions to better understand the business before I begin.

2

I review it

A proper 2–3 hour review across the areas that matter for your specific site.

3

You get the report

Within 48 hours. Yours to keep and act on — with or without me.

About me
Madhu Nair — Website Growth and CRO Specialist

Madhu Nair

I am a website growth and CRO specialist based in India.

I have spent 12 years managing websites at scale — for enterprise brands, high-traffic properties, and businesses where the site had to convert, not just look good.

Most businesses have never treated their website as their primary salesperson. That is the shift I help them make.

I work with a small number of clients at a time. You will always work directly with me.

My LinkedIn profile
Questions

Common questions.

Who is this for?

Growth-focused businesses with a working website that is not converting the way it should — and who want to fix that without spending on ads or commissioning a full rebuild.

What does the $129 review cover?

A structured review across up to nine areas: first impressions, navigation, messaging, trust signals, calls to action, lead capture, mobile experience, page speed, and the contact journey. The focus depends on your site's actual problems, not a generic template.

How does the remote process work?

Everything happens over email and written communication. You submit your website and brief, I do the review, you get the report. No calls required. If you'd like a walkthrough of the findings, we can schedule one after delivery.

What happens after the review?

You get the report. That is the complete deliverable. If you want to continue from there, we can talk about what that looks like.

Get started

Get your Website Growth Review.

Fill in your details below. I will review your submission and send a payment link within a few hours.

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